The Food Fight / How to build a purpose-driven food company

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Episode notes

Matt Eastland is joined by Mark Cuddigan, the CEO of organic baby food brand Ella’s Kitchen, alongside Solveiga Pakštaitė, the founder of Mimica – a startup fighting food waste with temperature reactive labels. They explain why they put values before profit, and why every food business should be driven by the desire to do good in the world. (This episode was recorded prior to the Covid-19 outbreak)