Breaking Social / How we mastered TikTok

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Episode notes

In 2021, TikTok was the world's most visited domain – beating Google out of the top spot. So, if you're running a business or managing a brand's account, it's an important platform to be doing right.

In this episode, Alex and Joe share some award winning insights into the platform. They discuss how they discovered TikTok and how they knew it was going to be big, plus how they created some of their most successful campaigns with the likes of The INKEY List.

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