Breaking Social
Why we're placing our bets on livestreaming...
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Episode notes
To find out how livestreams will evolve in the near future, you only have to look east.
In part 2 of this dive into livestreaming, Alex and Joe take a look into how China's e-commerce market is using lives to drive enviable sales and why the east is so much further ahead than western markets.
They also share the tell-tale signs showing eastern trends coming over to the west, how you can build a cost-effective, sustainable and impactful live streaming strategy and how to scale your live audience.
In part 2 of this dive into livestreaming, Alex and Joe take a look into how China's e-commerce market is using lives to drive enviable sales and why the east is so much further ahead than western markets.
They also share the tell-tale signs showing eastern trends coming over to the west, how you can build a cost-effective, sustainable and impactful live streaming strategy and how to scale your live audience.
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