A Drink with European Media Creatives

Special: #ee2020ee – Fireside Chat with Norbert Grundei (Head of the Audio Strategy Department at NDR)

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Episode notes

This months podcast was recorded during the EYES & EARS 2020 e-Edition.

Our guest in this special episode is Norbert Grundei, Head of Audio Strategy / Head of Audiolab THINKAUDIO | Norddeutscher Rundfunk.

Norbert Grundei is head of audio strategy at NDR and heads the THINKRADIO audio lab at Norddeutscher Rundfunk. In his role at THINKRADIO, he is responsible for the agile development of new digital audio products and the young audio brand N-JOY.

On his initiative, the "NDR Info Coronavirus Update" was created, which is considered the most successful podcast start in Germany and was streamed more than 60 million times in the first 6 months.

Norbert was a member of the team that developed "funk" - the young content network from ARD and ZDF. Since 2016 he has been one of two NDR commissioners for funk. The NDR has developed successful YouTube and social formats such as "Kliemannsland", "WUMMS" and "STRG-f" for "funk".

Norbert has received several awards for his work, including the "Grimme Online" Award, the “Georg von Holtzbrinck Science Journalism Award” and the "Deutscher Radiopreis" (German Radio Award).

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Watch the recording of the LIVE talk at: https://vimeo.com/569288650 

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