Be In Demand with Laurie-Ann Murabito

91. Not Tapping Into Other Peoples Audiences Is Costing You Time

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Episode notes

Speaking is an underutilized  marketing tool.

The common practice is to build relationships one person at a time. But what if you were able to build relationships with a group of people, who are pre-qualified leads, through a speaking event?

Speaking is the most effective form of marketing that positions you as an expert and a person of authority in front of audiences who are pre-qualified leads for you.

How efficient would it be for your business growth to speak to people who could start following you on social media, join your email list, and get on a call with you and become clients.

 

In this episode, you’ll learn:

  • How you can market your business with an effective strategy, so that you save time, money and energy.
  • Leveraging other people’s audience (OPA) is a give and get for you and the host of that audience.
  • Sharing your story builds that know, like and trust, so that you build relationships efficiently.

 

Links and resources mentioned in this episode:

  • Sign up now for the Speaking to Stand Out (no matter what level your biz is at) FREE workshop
  • Follow me on Instagram: @laurieann.murabito
  • For more about me and what I do, check out my website.
  • If you’re looking for support to grow your business faster, get fully booked and profitable, schedule a call to explore if you’d be a good fit for one of my coaching programs. 

 

This episode is brought to you by: Acuity Scheduling, the application for all your scheduling, payment and appointment reminders. This all in one easy place for clients, sales calls and interviews to book their own appointment with you to fit their schedule and you’ll never worry about time zones again! For a limited time try it for free with no credit card.