Be In Demand with Laurie-Ann Murabito

Messaging - The Road To Millions And Being In Demand

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Episode notes

Stuck on how to explain what you do without getting that glossed over look?

People are going to ask and what you say in an "elevator pitch" or marketing on your website is how others will be raving, remembering, and referring you on repeat.


If you’re wondering where your next client is coming from, don’t understand why everyone and their brother hasn’t hired you yet or you can’t remember the last time you had a sales call, keep reading.


In this episode I’m talking all about your messaging and how to explain what you do so that your audience understands. Seriously, sometimes you have to say the same thing is a variety of different ways until one of them lands perfectly. I’ll show you how to say the same thing in a variety of different ways so your calendar has sales calls again and your roster is full.


It's your messaging that will set. you apart and make you memorable.


Here’s a snippet of what you’ll hear in this episode:

  • Start with the essence of what you do and working your way from that center point
  • An exercise that helps you mind map different ways to explain what you do with finesse, so people understand you
  • Using the quote, “When the student is ready, the teacher will appear.”


Links and resources mentioned in this episode:



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