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Earn the Fern 👟 how tapping into a Kiwi tradition is taking athletes to the Games

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Episode notes

From rugby to rowing, sport is a way of life for Kiwis, and the New Zealand Olympic Team has harnessed that passion. Tom Hern finds out how the Silver Fern is bringing elite athletes to the world, with NZ Olympic Committee Commercial Director Sharon van Gulik, and Saatchi & Saatchi New Zealand's Chief Creative Officer Toby Talbot.