Content Is Profit

BIZBROS
  • 4.9 (87)
  • MARKETING
  • UPDATED WEEKLY
Content Is Profit

Welcome to the Content Is Profit Show. In here you are going to get the insights, accountability, and drive to create consistently and increase revenue in your business. After years building and managing content frameworks, teams and systems with companies like Red Bull, Chet Holmes International, Orangetheory Fitness, F45 Fitness, Jacksonville Wealth Builders and many more, we are finally here to bridge the gap between your content and your revenue. You'll hear from top entrepreneurs, creators, and anything and everything you need to know about content; all this while having a good time.  The goal of this podcast is simple: entertain, educate, and turn your Content Into Profit.

  1. The Best 5 B2B Marketing Strategies to Win in 2025

    2D AGO

    The Best 5 B2B Marketing Strategies to Win in 2025

    What does B2B marketing look like in 2025? In today’s episode of Content Is Profit, we dive into the top 5 B2B marketing strategies that are transforming the landscape—straight from a powerhouse internal HubSpot report (shoutout to Masters in Marketing 🎯). From the rise of AI to the power of personality-driven content, we’re breaking down what works, what to watch for, and how to apply these strategies in YOUR business today. This is Part 2 of our series based on this game-changing newsletter drop, so don’t miss Part 1 on B2C strategies if you haven’t already! 🚨 If you want to stay ahead of the game and crush your content strategy, hit play and let’s break it down. 👉 BONUS: Get ready for our Find Your Voice Challenge starting April 21st inside the Business Creator Club! $1/month gets you in -> businesscreator.club Timestamped Overview: [00:00:00] Intro to the B2B Marketing Series & Episode Preview [00:01:00] Reminder: B2C Strategies & Upcoming Challenge (April 21st) [00:02:00] B2B Strategy #1 – Using AI to Create Multimodal Campaigns [00:04:00] Examples of AI in Customer Experience and Content Creation [00:05:00] B2B Strategy #2 – AI-Powered ROI Reporting Tools [00:06:00] Why Conversational AI Is the Next Big Thing in Analytics [00:07:00] B2B Strategy #3 – Automating Strategy & Execution With AI Agents [00:08:00] How AI Agents Are Becoming Digital Team Members [00:09:00] B2B Strategy #4 – Creating Content That Reflects Brand Values [00:10:00] Why Your “Why” Matters More Than Ever (Mission + Vision) [00:11:00] B2B Strategy #5 – Personality-Led Content & Authentic Engagement [00:12:00] Real Talk: Behind-the-Scenes Content, Employee Voices & Trust [00:13:00] Final Thoughts + Join the Business Creator Club Challenge Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

    13 min
  2. Top 5 B2C Marketing Strategies You Need for 2025

    4D AGO

    Top 5 B2C Marketing Strategies You Need for 2025

    n this episode, we're diving into HubSpot’s brand-new newsletter (shoutout to the Masters of Marketing podcast 👀) to uncover the Top 5 B2C Marketing Strategies for 2025 — and how you can apply them TODAY. We’re talking: Why User-Generated Content is exploding (and how a chocolate brand broke the internet with it) How to make your brand values stand out — and why it matters more than ever The AI revolution: turning one idea into multimodal content (without burnout) Why DMs are the new customer service hotline (and how it builds raving fans) How to finally track your ROI without losing hours in spreadsheets Whether you're a content creator, podcaster, or business owner, this is your roadmap to staying ahead of the curve in a fast-changing digital world. 🔥 Want to start creating content that converts? Join our $1/month community & 17-Day Challenge at BusinessCreator.Club — starts April 21! Timestamped Overview: [00:00:00] Intro to the Series & Newsletter Overview [00:01:00] Key Stats on Marketing Effectiveness (CRM vs. Non-CRM) [00:03:00] Strategy #1 – User-Generated Content [00:07:00] Strategy #2 – Content That Reflects Brand Values [00:08:00] Strategy #3 – Leveraging AI for Multimodal Campaigns [00:12:00] Strategy #4 – Using Social Media DMs for Customer Service [00:15:00] Strategy #5 – AI Reporting Tools to Track ROI [00:17:00] Recap + Business Creator Club Invitation Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

    19 min
  3. Influence or Manipulation? Behavioral Science & Marketing ft. Phill Agnew

    APR 3

    Influence or Manipulation? Behavioral Science & Marketing ft. Phill Agnew

    What separates good marketing from great marketing? Marketing is much more than promoting ones’ products. It is the science behind influencing people into making a specific decision. And even though we believe we make most of our decisions consciously; our subconscious is consistently being influenced by marketing “nudges”: specific subtle actions that shift your decision-making. That’s what we explored in today’s conversation with our great guest, and host of the Nudge Podcast, Phill Agnew. Some of this conversation’s #GoldenBoulders are: 🔥 Is Leveraging Behavioral Science Manipulative? 🔥 Nudges Insights: Reactance, Halo Effect, Decoys, And More! 🔥 Phill’s Favorite Nudges To Get People To Take Action! 🔥 And Much More… Hope you enjoy this episode as much as we did! Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

    1h 6m
  4. The Future is YouTube: 4 Big Bets for Creators in 2025

    APR 1

    The Future is YouTube: 4 Big Bets for Creators in 2025

    YouTube is making BIG moves in 2024 — and if you’re a content creator, podcaster, or entrepreneur… this episode is a must-watch. I’m breaking down the 4 bold predictions and strategic bets YouTube’s CEO just made — and how they’ll impact the future of content creation, monetization, AI, and YOUR brand growth. From creators becoming the new startups of Hollywood… to YouTube taking over the living room (yes, real TV time)… we’re diving into what this all means for you: I also share: Real-world examples of creators turning content into companies Why you might not need a fancy studio (yet) How to leverage YouTube’s latest tools (like the new promotion tab!) Where AI fits into your content workflow without replacing your creativity How to prepare for the shift toward global audiences & dubbed content Whether you’re just starting out or scaling your platform, these insights will help you stay ahead of the curve, reach more people, and grow your brand! 🎯 Ready to level up your content game? Join the Business Creator Club now — just $1/month → businesscreator.club Timestamped Overview: 00:00 "Global Reach: Podcasts on YouTube" 06:48 Podcast Studio Benefits & Personalization 08:12 Content and Business Growth Tips 10:50 Content Creation in 4K? 16:48 Hypersexualized Apps: Responsibility & Creativity 18:25 AI Tools Boost Content Creation Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

    22 min
  5. 6 Steps To Content Visibility (Includes 2 Bonus Ones!)

    MAR 27

    6 Steps To Content Visibility (Includes 2 Bonus Ones!)

    Want to grow your podcast or content platform… without burning out or spending a fortune on ads? This episode is your go-to roadmap for expanding your reach, building authority, and making real moves with your content strategy. Inspired by a powerhouse convo with industry expert Vinnie Potestivo, we’re diving into 6 high-leverage strategies to grow your audience—plus 2 bonus plays most people completely overlook (but can seriously explode your visibility 🔥). Whether you're just starting out or looking to take your content to the next level, these tactics work for podcasts, YouTube channels, newsletters, and social platforms alike. Ready to grow your audience, increase authority, and actually monetize your content? 👉 Join us inside the Business Creator Club – where creators become profitable brands. 🎉 Launching April 21! Grab lifetime access now for just $1: businesscreator.club Join Podmatch at: https://www.joinpodmatch.com/bizbros Follow Vinnie at: https://www.linkedin.com/in/vinniepotestivo Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

    30 min
  6. How Much Time Have You Lost? A Message to the Creators Still Holding Back

    MAR 25

    How Much Time Have You Lost? A Message to the Creators Still Holding Back

    Today’s solo episode is a bit raw, a bit personal, and 100% for YOU—the creator, the entrepreneur, the business owner who knows they’ve been sitting on gold… but haven’t hit publish. I reflect on a powerful day in the studio with clients who walked in unsure—and walked out inspired. The #GoldenBoulders you don’t want to miss! - Discover the unseen challenges of business owners and content creators. - Learn why NOT being typical is your greatest strength. - Find out how to conquer the fear of publishing and get your content out there! Whether you’re just starting your content journey or still battling perfectionism, this is your reminder: stop thinking, start sharing. Your message matters! ⚡ Ready to get moving? Join the movement inside https://businesscreator.club and connect with others who are done playing small. Timestamped Overview: 00:00 Podcasting Breakthrough and Studio Revamp 03:42 Reflecting on Business Owners' Struggles 07:51 Embrace Content Creation Now Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

    11 min
  7. Podcast Growth Simplified: The Content & Monetization Playbook with Adam Schaeuble

    MAR 20

    Podcast Growth Simplified: The Content & Monetization Playbook with Adam Schaeuble

    Are you struggling to grow your podcast audience and turn your content into a profitable venture? In this episode of Content is Profit, we welcome back Adam Schaeuble, a podcasting powerhouse who's cracked the code on simplifying content creation while maximizing impact! Adam shares his journey of transforming his podcasting hobby into a thriving business that allows him to work just three days a week. Learn to: Simplify your content creation process Establish yourself as an industry expert Convert more listeners into paying clients Grow your email list effectively You'll learn how Adam leverages these components to establish expert positioning, grow his audience, and convert listeners into clients! Enjoy! Check out Podcasting Business School https://www.podcastingbusiness.school/ Connect with Adam on Threads: https://www.threads.net/@podcastingbusinessschool?invite=0 Timestamped Overview: 01:00 - Who is Adam Schaeuble? 02:30 - The Secret to Podcast Growth & Monetization 04:30 - The Podcast Growth Problem 06:00 - Less But Better: Why Adam Cut His Workload & Grew Faster 08:00 - Should You Be on Every Platform? 09:30 - How Adam is Dominating Threads 12:00 - Adam’s Content Flywheel (How It All Works Together) 14:00 - The Newsletter Shift That Skyrocketed Open Rates 16:30 - The #1 Problem Podcasters Face: No Clear Monetization Plan 18:00 - The Ultimate CTA: Why Discovery Calls Convert Like Crazy 20:30 - The “Magic Question” That Makes Selling Easy 22:00 - The Best Podcast Format for Converting Listeners to Clients 24:30 - Adam’s Ultimate Growth Tip: The Power of Testimonials 25:30 - The BIGGEST AHA Moment: Lead Magnets Are Dead? 27:00 - Final Thoughts & Podcasting Advice for Creators 28:00 - Where to Connect with Adam 29:00 - Join the Business Creator Club! Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

    28 min
  8. We Spent Money on YouTube Ads for Our Podcast… Here’s What Happened!

    MAR 18

    We Spent Money on YouTube Ads for Our Podcast… Here’s What Happened!

    Have you ever wondered if paid ads on YouTube can actually grow your podcast or content? Well, we finally put it to the test, and the results were way more interesting than we expected! Up until last week, we hadn’t touched YouTube ads. Everything we’ve done to grow Content Is Profit has been organic. So, we decided to give it a shot. What you’ll learn in this episode: ✔️ Do YouTube ads actually work for growing a podcast? ✔️ Why organic growth alone might not be enough anymore ✔️ How YouTube’s Promotion Tab works & how to set it up 💡 ✔️ The biggest mistake people make when running YouTube ads Dive in and see how you can make paid promotion work for you! 🔥 Join Business Creator Club – a community designed to help you grow your business with the right support system. businesscreator.club Enjoy! Timestamped Overview: 00:00 Growing Our Show: Audio to Video 03:15 "Secrets to Successful Podcast Monetization" 08:13 YouTube AI Promotion Strategy 10:15 Strategies for Channel Growth 16:25 Gamers Boost YouTube Traffic Quadruple 17:21 Exploring Video Podcast Promotion Strategies Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

    20 min
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4.9
out of 5
87 Ratings

About

Welcome to the Content Is Profit Show. In here you are going to get the insights, accountability, and drive to create consistently and increase revenue in your business. After years building and managing content frameworks, teams and systems with companies like Red Bull, Chet Holmes International, Orangetheory Fitness, F45 Fitness, Jacksonville Wealth Builders and many more, we are finally here to bridge the gap between your content and your revenue. You'll hear from top entrepreneurs, creators, and anything and everything you need to know about content; all this while having a good time.  The goal of this podcast is simple: entertain, educate, and turn your Content Into Profit.

Information

  • Creator
    BIZBROS
  • Years Active
    2020 - 2025
  • Episodes
    623
  • Rating
    Clean
  • Copyright
    © 2022 Content Is Profit
  • Show Website
    Content Is Profit

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