Cut Flower Farming - Growth and Profit in Your Business

Pricing For Profit - Flower Farmers Can Make Profits

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Episode notes

Why as flower farmers do we struggle with pricing?
When we sell we don't take into account how we behave when we buy products and services. We buy on so much more than price.
Roz Chandler recommends the book - Pricing For Profit by Peter Hill. Peter covers everything you need to know about developing a powerful pricing strategy for your flower farm