Frank and Fearless

EP02a: Positive Provocation #1: Perfect measurement is a harmful delusion

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Episode notes

(1 of 3) Positive Provocation #1: Perfect measurement is a harmful delusion

Wavemaker UK’s Chief Strategy Officer, Verra Budimlija and Campaign’s Media and Tech editor, Omar Oakes, are joined by a panel of experts to uncover alternative perspectives on our belief that the perfect measurement is a harmful delusion. Listen now and discover what our panellists had to say…