Full Funnel Freedom

141. Why a Prospecting Call Should NEVER be Longer than 9 minutes, with Nancy Calabrese

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Episode notes

This episode is also available on YouTube: https://youtu.be/D5G-vURa54U

This week we are delighted to have Nancy Calabrese as our guest on the show. Nancy is someone who is very familiar with the Sandler Way, and is the founder and CEO of One of a Kind Sales. 

Nancy understands that those first calls are critical to the sales process, and if you are not respecting your potential buyer's time, you are setting yourself up for failure.

What you'll learn:

  • The value of scripts in the prospecting phase of the sales funnel.
  • Why understanding your potential buyer's communication style will move the needle forward.
  • Why a cold call should only last between four to nine minutes.

We want to hear from you!

Sales leaders: What are the challenges you are faced with? Would you like some ideas on how to solve them? Hamish will shortly be releasing our first "Listener questions" episode and we want to hear from you! What's the burning question you want an answer to? What do you think of the show? Whatever your questions, comment on social media or email us at the address below, and we will possibly add your questions to future episodes. 

Please submit your questions at: https://share.hsforms.com/1bauMW6liRNKbrZR0w6FPNwbn9ta

Resources:

Nancy Calabrese on LinkedIn - https://www.linkedin.com/in/ncalabrese/

Humantic AI - https://humantic.ai/

Connect with Hamish on LinkedIn:  https://www.linkedin.com/in/hamishknox/

Meet Hamish at a Sandler Summit: https://www.hamish.sandler.com/orlando

Fathom: https://fathom.video/invite/72CZPA

Humanic: https://app.humantic.ai/login/?referral_code=HamishKnox_SA