Leadership & Brand Strategy - Minter Dialogue

Fitting into Punk XL - Experience Leadership with Adrian Swinscoe (MDE464)

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Episode notes

Minter Dialogue (MDE464)

Adrian Swinscoe is a speaker, multiple time author, advisor and renowned expert on customer experience. He's also been on my show 2 times before, a most rare occurrence. After Punk CX, he's now come out with Punk XL, where XL stands for Experience Leadership. It's a delightfully collaborative book. In this conversation with Adrian, we discuss what Experience Leadership means, the responsibility associated with freedom, what does being authentic really mean, how to keep the voice of the customer present in your organization and the importance of the employee experience.

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Show notes: https://www.minterdial.com/2022/03/adrian-swinscoe-punk-xl/