More With Moreira: The Business Podcast

Building a Brand - Interview with Jamie Willsdon, Director of the Future Group

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Episode notes

In this entertaining podcast, Desmond is in conversation with Jamie Willsdon founder of the “Futures Group” who began with one division – ‘Future Lights & Electrical’ and have now grown to include divisions that mean they can offer a complete and comprehensive service to any block management company. Jamie and Desmond discuss the vision for the Futures group and how creating a strong brand means every division needs to uphold a standard for the others. We all prefer to work with contractors we trust and this is a fascinating conversation where you can hear both sides – that of a contractor and of a block manager. They both value getting it right for their clients and agree that for every one good communication is vital, listen in and enjoy their lively discussion.   KEY TAKEAWAYS We have a strong vision in place and are building a trustworthy brand. Finding really good tradesmen is very difficult when you want to grow a business. We have grown new divisions with the brand at the request of our clients. If you work with someone you trust and who serves you well it makes sense to use them in other areas if they have the expertise. We are now able to cover everything that is needed in a block. We are known as a group so we can’t allow any of our divisions to let the others down. Future lighting and electrical was the founding division. Future fuel – looking to the future and we are working in blocks where cars will need charging using EVi charging points. Future Fire - We were losing fire compliance work because it was being batched by our competitors. Future Security – at the request of clients we brought in this division to facilitate all security needs. Our vision is to continue to grow the brand in the block and property sector serving all our customers in the best way before we expand out into other sectors.   BEST MOMENTS ‘People hold back with electric vehicles because of worries about the range and access points’ ‘This is a very secure sector because we are being paid by the block not a business’ ‘It’s a great sector to work in’  ‘If they are willing to work 5 days and then do the administration then 6 figures yearly are possible’   VALUABLE RESOURCES More With Moreira Podcast The Future Group   ABOUT THE HOST I don’t know how this works, but you’re here now listening (hopefully) about my exciting life, so I’m going to try and make this worth your while. I never got inspired at school, I was too busy trying to impress my peers, chasing girls, and being a fool to get inspired. I rejected school. But let me tell you something for free! That was a mistake! I spent the next 15 years in jobs I hated, with no direction, lacked purpose, and motivation for life. Yes, big words, but that was me in a box. A slave to the system! Fast forward to today, and well, I’m not sitting in my ivory tower or anything, but I love life and my career. Yeah, it’s both painful and exciting rolled and wrapped up into one giant subway, and who doesn’t love subway rite? The point is, you only get one life, don’t waste it pursuing things you care nothing for, invest in YOURSELF and grow as a person, be the best YOU by putting YOU first!     CONTACT METHOD http://desmondmoreira.co.uk https://www.youtube.com/channel/UCo6eVOt1YEQD0dxNkRXevVg/featured https://twitter.com/Desmondmoreira https://www.instagram.com/desmondmoreira