Podcasting for Entrepreneurs with Anna Parker-Naples Audiopreneur

If you've been listening to this show for a while, you’ll be aware that I have taken an unexpected break. Over the past few months, I’ve taken a lot of family time, as well as a lot of travel time for business. So today I wanted to talk you through what I’ve realised during this break from Podcasting for Entrepreneurs, and what we're planning to do going forward. 
What You’ll Learn: 
The initial goal of launching Podcasting for EntrepreneursWhat we’ve achieved with this show so farHow my message evolved and what my new show, Positively Influential, is aboutThe next steps you can take if you are serious about podcasting
As entrepreneurs, it's important that from time to time we stop, take stock, evaluate, and course correct if need be. The result of this process for me is that I feel that the work on this show is done for now, and I’m going to focus on my new show. For you to take your podcasting journey on the next level, check out some of the numerous resources below or stay in touch on social media. 
Resources: 
Subscribe to my new show, Positively Influential, coming up on Entrepreneurs Get Visible feed in November 2022 https://apple.co/3yiqkwr The Podcast Kickstart Course www.annapn.co/kickstart Podcast Profit Maker www.annapn.co/profit Profitable Podcast Guesting www.annapn.co/guesting Podcast Growth Accelerator www.annapn.co/growth Podcast with Impact www.annapn.co/impact Join my Facebook Group https://www.facebook.com/groups/thepodcastcommunity Find me on Facebook https://www.facebook.com/AnnaParkerNaplesCoach Find me on Instagram https://www.instagram.com/influential_vision/ LinkedIn: https://uk.linkedin.com/in/annaparkernaples  Website: https://annaparkernaples.co.uk/ 

When you get serious about launching your podcast, you might ask whether you should script your episodes. Today, I'm going to let you into my reasoning behind why I don't believe that it's a good idea. 
What You’ll Learn:
What limitation you impose on yourself if you script out your episodes and how it affects the listenerWhat kind of structure you need to have in order to combat a panic of having a microphone in front of you Why it’s a good idea to bring at least one story to the table in your show
Your podcast can become a very powerful front end of your business. After all, business is personal and we choose to spend money with people that we know, like and trust. What we don't trust is someone who doesn't trust their own words, their own knowledge and ability. Allow yourself to share and be real and honest, because that is what makes a podcast valuable for your listener. 
If you want to know more about how to podcast much better than you are already, check out The Podcast Growth Accelerator at www.annapn.co/growth.
Resources:
Grab my Podcast Profit Maker www.annapn.co/profitFind me on Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ LinkedIn: https://uk.linkedin.com/in/annaparkernaples  Website:  https://annaparkernaples.co.uk/ Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast

Success is relative. With your podcast, it isn’t all about massive download numbers, but much more about how you are engaging and retaining your listeners, and how useful you are making the podcast for your business. So let’s discuss how you can track your podcast success.
What You’ll Learn:
Why it’s worth paying for access to stats and figures on your podcast hosting platformHow to get an overview of your podcast in charts, so you can make informed decisionsWhy you need to know what your show is doing long term, not only at launch
What we track grows, so if you are not actively looking at the numbers behind your podcast in the same way you are looking at the profit in your business, you probably aren't going to grow. The right level of awareness is key to being able to make knowledgeable decisions.
Resources:
https://www.captivate.fm/, podcast hosting built for business people who are serious about growing their podcasts https://podkite.com/, Analytics, Attribution & Discoverability for Podcastershttps://podcharts.co/, top podcast charts for Apple and Spotifyhttps://chartable.com , podcast analytics and attribution for publishers https://www.listennotes.com/ Podcast Search Engine Grab my Podcast Profit Maker www.annapn.co/profitFind out about The Podcast Growth Accelerator at www.annapn.co/growth  Find me on Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ LinkedIn: https://uk.linkedin.com/in/annaparkernaples  Website:  https://annaparkernaples.co.uk/ Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast

How can you make money from your podcast with merchandise, and is that the right decision for you?
What You’ll Learn:
What the benefits of merchandise areThe sites where you could create merchandise for yourself, and what you can make with themHow long it takes to set the store upWhen merchandise facilities are going to work bestDifferent ways you can use your merchandiseHow you can make your merchandise ultra-exclusive
After listening to this episode, I hope that you go out and multiply your branding, so you get much more visible and build this into your podcast promotion strategy. 
Resources:
Grab my Podcast Profit Maker www.annapn.co/profitFind out about The Podcast Growth Accelerator at www.annapn.co/growth  Find me on Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ LinkedIn: https://uk.linkedin.com/in/annaparkernaples  Website:  https://annaparkernaples.co.uk/ Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast  The sites where you could create merchandise for yourself: https://www.teepublic.com/ and https://www.redbubble.com/ 

If you want your podcast to be a valuable asset for your business, you have to get intentional about opening yourself up to different possibilities for you to monetise your podcast. Here are some of the ways you can consider to start monetising your show. 
What You’ll Learn: 
Why you need to make your podcasts an effective top end of your funnelAre you regularly using your show to talk about your products, offers and services?How you can develop affiliate relationshipsThe best way to do sponsored ads if you’re early in the businessHow merchandise can elevate your brand status without you having a huge outlayWhy you need to consider offering premium level content 
For business and entrepreneurship, the best and most important thing is that you are promoting your own products and services. Talk about them and build your own funnel, above and beyond, before looking for sponsorship.
If you know that you want to get intentional about making money off your show, we have self-study training available inside my Podcast Profit Maker. Grab it now at www.annapn.co/profit.
Resources:
Find about my Podcast Sales Funnel at www.annapn.co/funnel  Find me on Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ LinkedIn: https://uk.linkedin.com/in/annaparkernaples  Website:  https://annaparkernaples.co.uk/ Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast 

What is polarising content in a podcast and should you do it?
What You’ll Learn:
The reasons that people choose to do polarising contentWhat you need to think about before you decide to put some polarising content out thereWhy you want to consider the legal situation with the content you're willing to shareHow you might end up breaking your own insurance by putting out polarising content 
So is creating polarising content worth it? To gain respect and to have impact, you don't need to say things on a podcast that could get you in trouble and could massively devastate your business. However, if you want to do it, be aware that it is a tactic, so use it carefully and mindfully.
If you want to know more about better ways to grow your podcast, then make sure to check out our program, Podcast Growth Accelerator, and learn how to uplevel your podcasting ability. Go to www.annapn.co/growth
Resources:
Episode 021 Podcasting Legals https://apple.co/3JqFofO Find me on Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ LinkedIn: https://uk.linkedin.com/in/annaparkernaples  Website:  https://annaparkernaples.co.uk/ Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast