Talking Shop

7. Ordering McDonald’s Via Voice?

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Episode notes

As safe takeaway evenings replaced eating out habits in the pandemic, voice adoption increased among fast food lovers. Fast, convenient, and touchless.

It’s no surprise that McDonald’s wanted to be a pioneer in this field. Together, we created a skill that satisfies top consumer needs such as finding their nearest McDonald’s, checking opening times and services, initiating an order, and more.

To talk about the Amazon Alexa McDonald’s skill in the UK, as well as voice tech and multi-platform integrations in the fast food industry, we welcome Steve Pearce, Digital Portfolio Manager at McDonald’s UK.

For a more comprehensive view on voice user trends across industries in the UK, US and Germany, download our full VCI 2021 report. 

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