The Agency Accelerator

11 Tips To Give Yourself The Best Chance of Winning A Pitch Or Proposal

Listen on

Episode notes

What can you do to give yourself the best chance of winning a pitch or proposal you write.  This was a question that was recently asked in one of my monthly group coaching calls.  We had some great answers so I thought I would dig into this in today’s podcast.

Time Stamp

[00:00] Intro

[01:20] We are all time poor so we need to use our business development time carefully and be selective about what proposals you should agree to write

[02:04] Start by qualifying your leads carefully (which means having a clear niche and knowing who your ideal target customer is)

[02:56] The Sales Funnel - and where you should invest your time

[03:35] The 3-5 non-negotiable questions that must be answered before you agree to invest more time

[04:25] Use education based marketing content (rather than your time) to educate your audience 

[05:22] The importance of building a relationship with the prospect before responding to the brief

[06:05] Find out who the decision-makers are

[06:50] Get a date in the diary for a follow-up call BEFORE you send the proposal

[07:30] Get the audience involved in a pitch and bring the team who will work on the account

[08:17] Start your proposal by making it all about the client (not your agency!)

[09:17] SLOW DOWN TO SPEED UP!

Quotations

“Slow down to speed up - get your 3-5 non-negotiable questions answered BEFORE agreeing to pitch or write a proposal” - Rob Da Costa

“Use content on your website (rather than your time) to educate your audience.” - Rob Da Costa 

“In order to not be ghosted, get a date in the diary for a follow-up call BEFORE you send the proposal” - name

Rate, Review, & Subscribe on Apple Podcasts

“I enjoy listening to The Agency Accelerator Podcast. I always learn something from every episode.”

If that sounds like you, please consider rating and reviewing my show! This helps me support more people like you to move towards a Self-Running Agency. How to leave a review on Apple Podcasts

Scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, let me know what you loved most about the episode!

Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

Useful links mentioned in this episode: