Tutoring the World with Sarah Capewell

026: Journey From Burnout To Empowerment

In this inspiring episode of Tutoring The World, we dive deep into Lucy Spencer's transformative journey from a disillusioned classroom teacher to the founder of Proper Education Boutique, a pioneering tutoring company working with ultra-high-net-wor…

025 - How To Attract High Paying Clients And Educational Agents

In this episode we look at the importance of social proof, and my top tips for pricing, marketing and story-telling. We'll look at how charging more, is actually the best way to get new clients. 

024: In conversation with Elyse Conlon: the quintessential British boarding school experience.

Today I'm joined by Elise Conlon, Director of Admission, International and Domestic at private boarding school Moreton Hall in the Shropshire countryside. We talk about what it's really like in a UK boarding school for students whether attending as a…

023: How To Stand Out In A Crowded Market

What's your unique selling point?   In this week's episode we talk about using storytelling to build an authentic brand. Showing your clients the person behind the service gives a glimpse of your passion and encourages trust, emption and engagement. …

022: Stay in Demand: Game-Changing Marketing Strategies for Tutors

Having a robust marketing strategy for your international tutoring business is essential if you want to succeed. In this week's episode Sarah explores the best marketing practices to use to ensure you reach your ideal audience.    Don't make the mist…

021: Understanding Guanxi and Mianzi: Unlocking Success in the Chinese Market

In this weeks episode Sarah dives into 2 essential concepts for working successfully in the Chinese market: Relationship building and mutual respect. 2025 Is the year of the snake and acknowledging this can make a positive impression. Grab a coffee a…

020: Navigating UK Boarding Schools: Questions from Chinese Families

In this episode, Sarah explores the common questions Chinese families ask when selecting UK boarding schools for their children, the appeal of single-sex education, academic excellence, and cultural expectations. Learn about the critical factors that…

019: How can YOU appeal to International Agents?

If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you. We've spoken previously about how important International Agents are to your tutori…

018: Don't Slack on LinkedIn! : Sumantha McMahon

If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you. In this episode, Sarah is joined by Sumantha McMahon, she's built a great brand on …

017: Referrals - A Powerful Growth Tool

If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you. In this episode, Sarah talks about the importance of referrals. They are so importa…