SocialMinds - Social Media Marketing
By SocialChain
SocialMinds sets out to make social media second nature for any marketer. Be a fly on the wall as our host, Eve, goes behind the scenes of the best global brands in the game, and extracts actionable insight from their experts, for you. Including bi-weekly interviews with guests like Ryanair, Formula 1, Innocent Drinks, as well as fluff-free bulletins on important platform updates, this top-rated podcast is designed to provide unfiltered access to the most coveted names in the industry, wherever they are in the world.
Latest episode
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SOCIAL IN SIX [090]
On this episode of Social in Six, Mil and Eve cover two updates from Instagram: a Trials update for Reels, and its latest new features for Broadcast Channels. They also discuss what Australia’s social media ban means for brands, how TikTok is... -
Duolingo: How Social Creates Word of Mouth Buzz for Duolingo | Rebeca Ricoy, Duolingo
When the language learning app’s owl mascot, Duo, first appeared on our TikTok screens, marketers and audiences alike couldn’t look away from the unhinged comedy bits and hilarious community engagement. Now, as Duolingo looks to build on its... -
SOCIAL IN SIX [089]
Got a question or suggestion for the Social Minds podcast? Get in touch at . -
From scroll to sale: the past, present and future of social commerce with TikTok Shop, SocialChain and Brave Bison
Only a decade ago, social platforms were purely that: social. But what started out as places for people to connect and catch up with family and friends has now become an altogether different space. Nowhere is this transformation more evident... -
Fireside Chat: Creator Special with Natalie O'Leary, BBC Radio 1 | SocialMinds Live Manchester 2024
The creator economy is barely twenty years old, but already, it’s dramatically changed the social landscape for brands and marketers. Audiences crave real life, not challenge videos; excessive gifting is seen as out of touch, not aspirational; and... -
SocialChain's Next Chapter with CEO Jacinta Faul | SocialMinds Live Manchester 2024
This year marks 20 years since Facebook was founded. It's also the year SocialChain celebrated its tenth birthday and welcomed its new CEO Jacinta Faul. Talk about milestone moments. One month into her role, there was no better time for Jacinta to.… -
How to leverage local on social with Greene King | SocialMinds Live Manchester 2024
Real people. Real stories. Real moments. Locally created social content can connect with your customers more than generic brand content ever could. At least, that’s the thinking behind Greene King’s social strategy. Leveraging its... -
Forecasting the future feed with Reddit, TikTok and Meta | SocialMinds Live Manchester 2024
Social is no longer just about being social. It’s a place where people buy, are entertained, become influenced or even find their dream job. And it’s even poised to be a powerful search and discovery channel – look at Search Ads Campaign on... -
How AI actually solves problems for marketers with SocialChain and Brave Bison | SocialMinds Live Manchester 2024
Video editing, images and even podcasts. With generative AI tools cropping up for almost every creative skill, there’s no doubt AI enables us to work faster. But that could come at a cost. AI is already making it quick and easy for... -
The Brand Panel with ITV Studios, Monzo, Surreal and Lick | SocialMinds Live Manchester 2024
Only a decade ago, brands existed on the fringes of social. Now, entire businesses are built and marketed around it. Impressive, right? Even more so when you remember that two decades ago, most social apps we use today hadn’t even been invented....
