Ideas Matter

BONUS: The Science of Storytelling, by Will Storr (an extract from the audiobook)

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Episode notes

Will Storr's The Science of Storytelling: Why Stories Make Us Human, and How to Tell Them Better is a scalpel-sharp, thought-provoking book that demonstrates how master storytellers manipulate and compel us. Leading us on a journey from the Hebrew scriptures to Mr Men, from Booker Prize-winning literature to box set TV, The Science of Storytelling applies dazzling psychological research and cutting-edge neuroscience to the foundations of our myths and archetypes; showing how we can use these tools to tell better stories – and make sense of our chaotic modern world. Read by Will Storr. All the books discussed throughout this series are available at Apple Books, via this link: https://apple.co/ideasmatter For information regarding your data privacy, visit acast.com/privacy