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5 Fool-Proof Ways to Find New Corporate Language Clients

Are you finding it hard to attract new corporate clients for your language school or language services? You’re not alone. Reaching out to corporate clients can be a challenging process, but it’s not nearly as hard as you might think. Are you seeking …

Ep.18 Replay - How to start an online tutoring business

Discover the secrets of starting your own thriving online tutoring business in this engaging episode. Explore the following essential elements to make informed choices: Strategy development, encompassing vision, mission, and core values. Enhancing de…

From Teacher to Online School Owner: The English Farm Story

How does an English teacher from New Zealand, living in Brazil, start an online language school that went on to serve thousands of business professionals in Japan and around the world?  In this exclusive interview, founder Matthew Radich shares his i…

Ep. 34 Replay - How To Build An Engaged Community To Grow Your Business

Unleash your prospecting potential with community building! Dive into this riveting episode as we chat with Carrie McKinnon and Gabriella Kovacs, masterminds behind the International Language Coaching Association. Discover the secrets to assembling y…

Navigating Language Subsidy Programs in Europe: What You Need to Succeed

Do you want to break into a new market in Europe?You won’t get far without understanding the governmental programs that subsidise training for individuals, whether that be the CPF in France or FUNDAE in Spain.Get ready to take notes because, in this …

Ep.3 Replay - How to Choose Your Niche

What is the number 1 mistake that small language businesses make?The worst thing a small business can do when trying to compete with big players with big budgets is to fail to choose a niche.In this episode, we’ll help you identify which target marke…

Five Proven Chat GPT Prompts for Social Media Success.

Are you struggling to come up with fresh ideas for your language school's social media marketing? In this episode, Alex and Herbert explore the exciting world of ChatGPT and its application in social media marketing. Joined by expert ELT marketing co…

Ep.22 Replay - 5 Strategies to Sell More Language Courses to B2B Clients

Are you looking for practical strategies to boost your language business's sales and win more B2B clients? In this episode, we'll reveal 5 practical strategies to sell more effectively to businesses and organizations. Our special guest for this episo…

How to Write a Business Plan for a Language School?

When was the last time you pulled out your business plan? Learn from two language schools' specific examples. In this episode, Alex and Herbert discuss applying "lean methodology" and using the "lean canvas" to explain and understand your business or…

Ep.33 Replay ’How To Create An Effective Marketing Strategy

Have you already worked out your marketing strategy for the year ahead? This episode is a replay of episode 33, where we share ideas, tips and advice about how to set an effective marketing strategy for a language or tutoring business. You'll want to…