Podcast Growth Hacks
Episode Drop - How David Hooper Leveraged Niches and Newsletters to Build a Big Podcast
Episode notes
In this episode, we interview David Hooper, host of Build a Big Podcast, to learn how he grew his podcast, Build a Big Podcast, by leveraging niches and newsletters.
Plus, we’re including a full episode from Build a Big Podcast!
Sponsor
Plus, we’re including a full episode from Build a Big Podcast!
Sponsor
- PodInbox - Get Your Free Podcast Fanpage - https://podinbox.com
Follow Pat Cheung and Podcast Growth Hacks
- Pat Cheung on Twitter - @patcheung
- Podcast Growth Hacks - https://podcastgrowthhacks.com
Follow David Hooper
- Twitter - @davidhooper
- Build a Big Podcast - website / podcast / newsletter / book
Podcast Growth Hacks Learned in This Episode
- Find your niche of like-minded people
- Niches can hold more value to potential advertisers.
- Normal ad rates are $25 CPM. Niche ad rates can go for $200 CPM.
- Start a newsletter
- Newsletters don’t have to be lengthy journalism
- Experiment with short, personal “email” type newsletters
- Newsletters are another opportunity to sell ads on