Who Do You Think You Are?
By A3 Communications
Who Do You Think You Are? empowers busy marketing and PR professionals to significantly improve their PR results. In each 30-minute episode, a top data storage journalist, blogger, analyst, or CMO from around the world, talks to host Federica Monsone, and shares their take on how vendors can best maximize their communications strategies. Who Do You Think You Are? is your go-to monthly podcast if you are responsible for brand development, marketing, PR, or analyst relations. Hosted by the ‘data storage PR queen’ Federica Monsone, A3 Communications’ founder and CEO, Who Do You Think You Are? will become your source of hints, tips, and ideas to take your organization’s communications to the next level.
Latest episode
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Chris Preimesberger, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, journalist Chris Preimesberger talks to host Federica Monsone about how he became a leading tech editor and how he likes to work with vendors. Listen here to learn how to pitch a winning story to Chris. -
Valentin Jangwa, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, Valentin Jangwa of Global Security Mag talks to host Federica Monsone about doing business in France and how the French PR landscape differs from the rest of Europe. Listen here to learn how to best work … -
Simon Quicke, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, Simon Quicke of Microscope talks to host Federica Monsone about the evolution of the UK IT channel, and what makes a successful channel partner today. Listen here to learn how to effectively navigate the … -
Sander Almekinders, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, Sander Almekinders of TechZine talks to host Federica Monsone about the Dutch IT market and how his magazine likes to work with vendors. Listen here to learn how to get your company covered in TechZine. -
Guy Clapperton, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, media trainer Guy Clapperton talks to host Federica Monsone about the value of media training your executives and how to handle difficult questions. Listen here to learn how to ace your briefings. -
Jimmy Tam, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, Jimmy Tam of Peer Software talks to host Federica Monsone about running marketing as a CEO and how to build a sales team around the world. Listen here to learn how to take your sales and marketing to the … -
Simon Taylor, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, Simon Taylor of HYCU talks to host Federica Monsone about how to create a successful company and a winning brand. Listen here to learn how to win at sales and marketing. -
Jane McCallion, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, Jane McCallion of IT Pro talks to host Federica Monsone about the publications she edits and how vendors should pitch them. Listen here to learn how to make your media relations hit the spot! -
Gregg Holzrichter, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, Gregg Holzrichter of Opsera talks to host Federica Monsone about how to build a brand from scratch and how to engage with customers through marketing and PR. Listen here to learn how to bring best practic… -
José Diz, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, José Diz of Place de l'IT talks to host Federica Monsone about how the French press retains its independence from vendors, and why the sales cycle in France is longer than in the US. Listen here to learn…
