Who Gives a Shirt
By PUMA
For some, the football shirt is a badge of pride. For others, it’s just another bit of polyester.
In this five-part series, ex-footballer Jack Fowler tries to make presenter Kimberley Cumberbatch “give a shirt” about the world’s most iconic sportswear.
Along the way they meet journalists, podcasters, die-hard fans, designers and upcyclers to uncover how the shirt went from the pitch to the stands, onto the streets — and even into conversations about its impact on the planet.
Will Jack convince Kimberley to give a shirt?
This is a FOREVER. BETTER. podcast by PUMA.
Latest episode
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Jerseys for the Future
Pre-loved, re-loved, or brand new – what does the future of football shirts look like? Jack and Kimberley sit down with upcycler and one of PUMA's Voices of a RE:GENERATION, Andrew Burgess, to discuss innovations designed to reduce the industry’s env… -

From Goals to Garms
How did the football shirt become a street-style staple? Designer Hattie Crowther joins Jack and Kimberley to explore why this once pitch-only piece is now a global wardrobe essential, even for non-football fans. Hattie shares how she tells stories t… -

Dress like your Heroes
Why do fans wear football shirts? Jack and Kimberley speak to die-hard Man City fan and City Matters representative Angela Worrall about the rollercoaster of supporting a football team and what her collection of football shirts mean to her. Together,… -

The Synthetics Switch
What are football shirts made from? James Harkin (Head Researcher and Writer of the TV show QI and co-host of podcast No Such Thing As A Fish) brings to life the story behind the material. Jack and Kimberley discover how the first synthetic football … -

Kicking Off
Why do football shirts even exist? Kimberley Cumberbatch steps into ex-footballer Jack Fowler’s world for the first time. Together, they talk to journalist and filmmaker Xaymaca Awoyungbo about the chaos of playing football before there were kits. Th… -

Introducing… PUMA’S WHO GIVES A SHIRT
For some, the football shirt is a badge of pride. For others, it’s just another bit of polyester. In this five-part series, ex-footballer Jack Fowler tries to make presenter Kimberley Cumberbatch “give a shirt” about the world’s most iconic sportswea… -

THE TRASH TO TREASURE MAKEOVER
Could you turn your trash into streetstyle look? It’s the final episode of Green Flags and the competition stakes are higher than ever. Who will be crowned the ultimate Green Flag champion? But before we get to the awards, the hosts have one la… -

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LESSONS IN LEATHER
Do you have a favourite pair of shoes? What memories do you associate with them? This week, Maya, Oli, and Mo open their kicks cupboard and invite you all to walk a mile in their shoes – sharing stories that span from the hallowed turf of Wembley St… -

THE WARDROBE REVIVAL
Ever wondered how to smooth out pesky creases in your favourite sneaks? Or just how long clothes takes to decompose? This week on Green Flags, PUMA challenges Maya, Mo, and Oli to rescue an old fit or pair of kicks and bring them back into their war…