Subcultural
By Intuit Mailchimp
Hosted by comedian Alexis Gay with expert marketing commentary from Dr. Marcus Collins, Subcultural explores an array of niche, yet impactful communities. Covering topics from Maximalism to ASMR, we’ll investigate what drives subcultures, and uncover why understanding motivation matters when trying to reach specific audiences.
Latest episode
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Subcultural: What we learned
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Sovereignty in the Suburbs: Australia’s Micronation Movement
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The Rise of Pickleball: How a Niche Game Became a Global Phenomenon
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Formula for Success: The Competitive World of Spreadsheet Masters
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Beat beyond borders: The Evolution and Influence of Afrobeats
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Strike a Pose: The Art and Power of Voguing
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Canine Couture: The Styling Journey of Tika the Iggy
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Waves to Streams: New Pirate Radio
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Face of the Future: Afrofuturism through Makeup
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Royalty and Loyalty: Queen B and the BeyHive Phenomenon