Be In Demand with Laurie-Ann Murabito

194. The Power of Media: Establishing Credibility and Authority with Adela Hussain

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Episode notes

Ready to become the go-to expert reporters can't resist?

Getting your message out there is about more than a PR strategy. It's about cementing your authority so journalists seek YOU out. 

Our guest should know, Adela Hussain. Once featured in Cosmo's "World Domination" issue spotlighting top female founders, she now runs a media mastermind helping experts land recurring TV, radio, print and digital coverage. 

Her advice? Thought leaders need to get their thoughts and views out there. So start sharing your unique opinions and perspectives far and wide. Stereotypical "experts" monopolize airtime across every field. This lack of diversity causes reporters to crave fresh voices like yours. 

Ready to become the media's new darling? 

Here's what you'll learn:

  • Why you must start before you think you're "ready." 
  • How you’ll evolve your messaging through interviews and speaking more on your topic.
  • Why a consistent digital footprint lands TV, magazine and even speaking opportunities.
  • How speaking expands your authority, so meeting planners and journalist seek you out.
  • Why invitations beats pitching over time, so that you become the industry expert.

The platforms may change, but credible voices are always in demand. Tune in now to begin YOUR media makeover!


Links for our Guest:


Links and resources mentioned in this episode:

  • Grab the FREE resource Directory of Places to Speak https://SpeakAndStandOut.com/gift
  • Follow me on Instagram: @laurieann.murabito https://instagram.com/laurieann.murabito
  • Click and read more into over on my website. https://SpeakAndStandOut.com
  • If you’re looking for support to grow your business faster, get fully booked and profitable, schedule a call to explore if you’d be a good fit for one of my coaching programs. https://ChatWithLA.com

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Thank you for listening,

Laurie-Ann