Be In Demand with Laurie-Ann Murabito
151. How To Use SEO To Grow Your Audience with Brittany Herzberg
Episode notes
Be the answer to a Google question! This episode is more of a masterclass on SEO.
Search engine optimization…..what…where…how…and why? Let’s get all those questions and more answered.
Today’s returning guest is Brittany Herzberg. She is the person holistic healthcare pros call when they want to show up as the answer to a Googled question and fill their practice with clients that feel like friends.
As an SEO copywriter, she knows how important it is to showcase your personality, highlight the client experience, and strategically use your client’s words.
You can usually find her sitting on the floor—parked next to her dog, Jac—with an iced oat milk latte in hand.
Here’s what you’ll learn:
- You may know what SEO is but are you using it to get found by your ideal clients, no matter what level your business is at.
- Where should you be using keywords and phrases and how the search engines read your site.
- Why you want to strategically think about the words you use in your H1 headings? This is a great place to take advantage of SEO, since that’s one part the search engines are reading.
Here are the podcast links:
SEO cheat sheet
brittanyherzberg.com/seo-basics-checklist
Learn what Brittany can help you do
Brittanyherzberg.com/healthcare-copywriter
SEO podcast
Brittanyherzberg.com/seo-podcast
Links and resources mentioned in this episode:
- Grab the FREE resource Directory of Places to Speak
- Follow me on Instagram: @laurieann.murabito
- Click and read more into over on my website.
- If you’re looking for support to grow your business faster, get fully booked and profitable, schedule a call to explore if you’d be a good fit for one of my coaching programs.
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Thank you for listening,
Laurie-Ann