Roger Bolton's Beeb Watch
Magnus Brooke, ITV Group Director of Strategy discusses the future of Public Service Broadcasting and the funding of 'Mr Bates vs The Post Office'
Published: 15 March 2024 at 16:21 UTC
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Episode notes
Magnus Brooke is Group Director of Strategy, Policy and Regulation at ITV where profits are down by 60%. The digital revolution is changing broadcasting fundamentally and destroying former business models. So does ITV have a future as a Public Service Broadcaster? We also discuss the Media Bill and the added responsibility on Ofcom's shoulders - and whether it's up to the job. And the funding of ITV's smash hit 'Mr Bates vs The Post Office'.
"Quite a lot of the talent worked at very low fees because they thought it was genuinely important".
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