Channel Journeys Podcast
By Channel Journeys Podcast
Welcome to Channel Journeys, THE podcast for channel sales and marketing professionals that will enable and inspire you to create your best channel journey ever. Meet and learn from channel experts who share their channel journeys and lessons they’ve learned along the way. We’ll cover a wide range of topics to address challenges including how to make your channel team more effective, how to reach more customers by finding the right partner, and how to make your own channel journey more successful.
Latest episode
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10 Steps to Maximize Your Partnering ROI with Harald Horgen
Are you feeling the heat to justify your investment in partnering? Do you know what return on investment (ROI) you’re getting? Many partnering leaders are fighting for investment and having to answer difficult questions from their CFO and CEO to subs… -
Unlocking the Power of Ecosystems with Bob Moore
What are you doing in your company to drive partner ecosystem-led growth? In this episode of Channel Journeys, I sit down with Bob Moore, CEO of Crossbeam, to discuss the transformative power of ecosystems in the tech and SaaS industry. -
The Top 5 Trends Shaping Partner Programs with Margaret Adam
It’s always a good idea to look at the latest trends in partnering to make sure your strategy and programs are keeping up with the times. In this episode, I’m speaking with Margaret Adam, a former industry analyst and head of ecosystems research, -
Set Sail with My Bermuda Triangle Adventure
If you listen to Channel Journeys, you know I’m passionate about sailing. I thought 2024 was going to be a year without any time on the water. Fortunately, that changed mid-November when I received an OPO Crew Request in my email inbox. -
Partnering Smartly: A CEO’s View with Christa Quarles
The most effective software CEOs today play the role not only of Chief Executive Officer, but also of Chief Partner Officer. I had the great fortune of meeting such a leader, Christa Quarles, CEO of Parallels (part of Alludo). -
Partnering Secrets for Exponential Growth with Theresa Caragol
The new year is a great time to make new goals. I hope one of your goals is to learn to leverage partnerships and partnering more effectively to achieve business growth. Today’s guest, Theresa Caragol, is the founder and CEO of AchieveUnite, -
How to Master Hyperscaler Co-opetition with Alan Chhabra
With over $300 billion in customer commitments to AWS, Azure, and Google Cloud, the hyperscaler marketplace should play a strategic role in every IT vendor’s go-to-market strategy. But how do you partner successfully with these hyperscalers when you’… -
Rob and Vince’s Ultimate Channel Insights
As a podcast host and partner ecosystem fanatic, one of the greatest experiences is sitting down with a fellow podcaster and partnering fanatic. I had just that opportunity a few weeks ago when I traveled to Boca Raton, -
Revolutionizing MSP Economics with Fred Voccola
The Managed Service Provider (MSP) industry is poised for massive growth to serve the technology needs of small to mid-sized businesses (SMBs). But there’s a massive hurdle in their way. The core unit economics of MSPs are broken. Today’s guest, -
Unlocking Radical Business Growth through MRR with Randy Schirman
What if there was a way you could increase your total addressable market and open up a whole new channel of partners? What if this strategic move not only enhanced customer satisfaction, but also significantly boosted your company’s market valuation …