Channel Journeys Podcast
By Channel Journeys Podcast
Welcome to Channel Journeys, THE podcast for channel sales and marketing professionals that will enable and inspire you to create your best channel journey ever. Meet and learn from channel experts who share their channel journeys and lessons they’ve learned along the way. We’ll cover a wide range of topics to address challenges including how to make your channel team more effective, how to reach more customers by finding the right partner, and how to make your own channel journey more successful.
Latest episode
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How to Master Hyperscaler Co-opetition with Alan Chhabra
With over $300 billion in customer commitments to AWS, Azure, and Google Cloud, the hyperscaler marketplace should play a strategic role in every IT vendor’s go-to-market strategy. But how do you partner successfully with these hyperscalers when you’… -
Rob and Vince’s Ultimate Channel Insights
As a podcast host and partner ecosystem fanatic, one of the greatest experiences is sitting down with a fellow podcaster and partnering fanatic. I had just that opportunity a few weeks ago when I traveled to Boca Raton, -
Revolutionizing MSP Economics with Fred Voccola
The Managed Service Provider (MSP) industry is poised for massive growth to serve the technology needs of small to mid-sized businesses (SMBs). But there’s a massive hurdle in their way. The core unit economics of MSPs are broken. Today’s guest, -
Unlocking Radical Business Growth through MRR with Randy Schirman
What if there was a way you could increase your total addressable market and open up a whole new channel of partners? What if this strategic move not only enhanced customer satisfaction, but also significantly boosted your company’s market valuation … -
Rob Spee: My 10 Top Lessons on Partnering
I’ve gained and shared a ton of channel smarts over the past 6 years producing 150 episodes of the Channel Journeys podcast. It’s hard to condense all this knowledge into one episode, so I aimed at summarizing the key insights for successful partneri… -
How to Build a Booming MSP Program with Dinara Bakirova
The market for managed services continues to accelerate, but many software vendors are missing out on this huge opportunity. If you’re wondering what it takes to create a game-changing MSP program, this episode is for you. Dinara Bakirova, -
10 Tips for Successful GSI Partnerships with Raj Gupta
One of the most rewarding yet most challenging partnerships I’ve seen over my career is working with the massive Global System Integrators, also know as GSIs. Many vendors embark on this journey looking to cash in the attractive potential of multi-mi… -
The Art of Building a 9-Figure Channel with Jeff Heilman
In addition to meeting new people and learning new ideas, one of the things I enjoy the most hosting Channel Journeys is the interesting personal stories I hear from my guests. Today’s guest, Jeff Heilman, has one of those amazing stories. -
How Partners are Driving Customer Success with Nancy Ridge and Norma Watenpaugh
After the last episode with Jason Beal where we talked about Barracuda’s Partner Success Program, it got me thinking about the book that was recently released with groundbreaking research on how partner success drives customer success. -
How to Build the Ultimate Partner Success Program with Jason Beal
If you’re a SaaS vendor, partner success is the most important factor in your company’s growth. And your partners’ success in driving customer success is the biggest lever you have in driving more partner originated business.
