Get Your Ideas Into Ears
By Communication Generation
Want to start a podcast for your business?
In this series, Steve Randall, founder and creative director of podcast production company Communication Generation helps you find the right direction and make sound decisions.
Steve has more than three decades of building audiences with audio and CG's clients include individual coaches and consultants through to multinational companies.
Find out more at CGpods.com/get-your-ideas-into-ears
A Communication Generation production.
In this series, Steve Randall, founder and creative director of podcast production company Communication Generation helps you find the right direction and make sound decisions.
Steve has more than three decades of building audiences with audio and CG's clients include individual coaches and consultants through to multinational companies.
Find out more at CGpods.com/get-your-ideas-into-ears
A Communication Generation production.
Hosted on Acast. See acast.com/privacy for more information.
Latest episode
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How can your team take the pressure off creating a podcast?
Employee-generated content (EGC) is created by your team, not because they are paid content creators, but because they want to. The motivation will vary but often includes wanting to share their knowledge and build their own status as an expert. In… -
Extending the life and reach of your podcast
A well-made sandwich, packed with your favourite filling, is amazing. But it has a major flaw. It’s only really good on the day. A podcast is not a sandwich. While it should also be amazing on the day it’s made and packed with those delicious... -
Why is the first minute of your podcast critical?
First impressions count. How many times have you been told that over the years? We all know that getting off to a good start is important, but despite that, there are so many times when podcasts don’t make a good first impression – and if a rumour..… -
How could launching a podcast generate income?
Marketing is often seen purely as a cost, or more accurately as an investment. But podcasting and other content marketing can also be a direct revenue stream. With a shift in thinking from “how much will it cost?” to “how much can this make?”... -
What if your podcast doesn't get BIG listener stats?
We all like BIG numbers but what if your podcast isn't getting the level of listening you were hoping for? In this episode, podcaster and producer Steve Randall talks about how listener numbers are measured and why it's not the only measure of... -
Why would you want to start a podcast?
You’ve heard about podcasts, you might listen to them, you might even know that your competitors are doing them; but why would YOU want to start a podcast? In this episode, podcaster and producer Steve Randall shares use cases for business owners,..…
