How To Win An Election
How... The Elections Were Won And Lost: Michael Heseltine
Published: 28 May 2026 at 10:00 Europe/London
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Episode notes
Former cabinet minister, former deputy prime minister, big beast of the Tory jungle - Lord Heseltine joins us for our series looking at how the most significant elections of our lifetimes were won, and how they were lost.
He takes us back to the 1983 general election. Margaret Thatcher was fresh from victory in the Falklands, Labour offered voters the 'longest suicide vote in history', and the polls suggested the SDP-Liberal Alliance could break the old two-party system.
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