Paradoxical
Trash Panda Disc Golf wants to go out of business
Episode notes
What happens when a maker who plays disc golf, cares about the environment and has a background in marketing starts experimenting in their garage? Well, in the case of today’s guest, Jesse Stedman, you get Trash Panda Disc Golf, a Colorado business that makes flying discs out of recycled plastic.
Listen in as we talk about Jesse’s journey, including
* Why it took a decade to go from inspiration to action in starting up Trash Panda
* Why what Jesse didn’t know was so important in Trash Panda coming to life
* The benefit of creating a YouTube channel before even having a product
* Trash Panda’s unusual disc names and the meanings behind them
* How Jesse turned a byproduct of the injection molding process into a key design element in Trash Panda’s first disc
* How Jesse has used values & constraints both to simplify his decision making and strengthen the clarity of the brand
* The good and bad of product launches
* Why Jesse decided to pursue B-Corp certification
Learn more at Trash Panda Disc Golf’s YouTube channel and website.
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