Paradoxical

Sustainable, sturdy, and a dose of snark; talking socks with Cindi Busenhart of MERGE4

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Episode notes

So, I'll admit upfront that I'm a fan of MERGE4's socks, and you'll hear that pretty clearly in this conversation with Cindi Busenhart, their CEO & founder.

Cindi’s a big believer in the power of team and you’ll hear that throughout this episode, as well as how she’s used her past experiences in business and a very clear focus on values to build MERGE4 into a unique sock brand.Bio: Cindi Busenhart, the Founder and CEO of MERGE4, has revolutionized the sock industry for action sports enthusiasts. MERGE4's unparalleled commitment to style and performance has resulted in socks that not only look great but can withstand the most rigorous demands of active individuals and extreme athletes, while providing maximum comfort and functionality. Boasting a list of artists and athletes deeper than Lake Tahoe, MERGE4 has rightfully earned its place as the ultimate sock company.Connect with MERGE4: Web: https://merge4.comInstagram: https://www.instagram.com/merge4socks

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