Podcast Growth Hacks

My Journey - Knowing The Market Size of My Niche

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Episode notes


Follow Podcast Growth Hacks and Pat Cheung

My Biggest Learning So Far, Growing This Podcast…
  • Knowing the max audience potential of my niche category
  • Talk to other, well-known, podcasters in the same category to know what their download numbers are like
  • Understand and be realistic about the math. If you actually reach your estimated max audience size…would that still fit the goal you have with your podcast.
  • Don’t look at your download numbers too prematurely.
  • Focus on producing a consistent show first, and set a target episode count, before you start examining your audience numbers.
  • Many people may not be consuming your podcast in the early stage, so looking at your numbers too early might be counter-productive.