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How news outlets can get millions of views on Tiktok, with Vice’s Nabihah Parkar
This week, Press Gazette reporter Andrew Kersley speaks to Nabihah Parkar, who heads up Tiktok production for Vice World News, about how the title gained one million followers in three weeks and the key to seeming authentic and building an audienc… -
How free newspapers survived Covid, with City AM editor Andy Silvester
This week, Press Gazette's UK editor Charlotte Tobitt hears from City AM editor Andy Silvester about how the free business newspaper got through the Covid-19 pandemic despite being forced to take an 18-month hiatus from print.… -
How Time magazine made $10m selling NFTs, with Time president Keith Grossman
This week, Press Gazette reporter Bron Maher speaks with Time president Keith Grossman about how he's used NFTs to shepherd the magazine from "legacy media" status into Web3 - and netted the publisher a whopping $10m in the process. Grossman … -
Battling the Duopoly: Google, Meta and the media in 2022
This week, Press Gazette's North America editor William Turvill interviews Jason Kint, the chief executive of Digital Content Next, a trade association for US digital publishers.Kint is known for his forthright views on Google… -
Resilience: How Ukraine's media is surviving the war
Welcome to The Future of Media, Explained. Actionable insights to help you build and future-proof your media business, featuring interviews with leaders at the cutting edge of media publishing.This week - Dominic Ponsford interviews And… -
Winning at B2B: Insights from Mark Allen
Welcome to The Future of Media, Explained. Actionable insights to help you build and future-proof your media business, featuring interviews with leaders at the cutting edge of media publishing. This week – business to… -
The Future of Media, Explained - Trailer
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The Future of Media, Explained - from Press Gazette
By New Statesman Media Group
Press Gazette has covered the world of news media since 1965. This podcast draws on the expertise of our award-winning team and brings in expert voices to explain one theme, idea, strategy or innovation every week.
The Future of Media Explained aims to provide industry leaders with the information they need to create commercially successful businesses based on quality content.
If you need to know about topics like: cookie-less targeting, data journalism, paywall strategies, content management systems, new publishing revenue strategies and audience growth tactics - then this is the podcast for you. It also aims to provide insight into the biggest challenge of all, how to lead and inspire people on the journey of technology-led change which ever major media company globally is going through.
It is hosted by Press Gazette Editor-in-chief Dominic Ponsford who is joined every week by a member of the team sharing insights from their area of expertise and featuring interviews with some of the leading names in media globally.
See acast.com/privacy for privacy and opt-out information.