Savvy Social Podcast
The Shift from Tactical to Mindful Marketing With Maggie Patterson [Staying Solo Podcast]
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Episode notes
I'm excited to share my guest episode on the BS-Free Business Podcast (now Staying Solo Podcast) with Maggie Patterson.
I love Maggie's no-fluff approach to building service-based businesses and in this episode, we tackled a topic that's near and dear to my heart—the evolution of social media and how to use it more mindfully.
We dug into some really big questions around setting boundaries, maintaining privacy in this digital world, and how to show up authentically online without falling into the performative trap. We also talked about my journey from solo social media freelancer to leading an agency.
If you ever feel like social media is running your whole freaking life or if you've ever wondered about how to make it work for you instead of against you, give this episode a listen.
In this episode of the podcast, we talk about:
- The preference for meaningful interactions over short, surface-level content
- Showing up authentically online without feeling performative
- The importance of tailoring marketing strategies to strengths and capacities
- Balancing transparency with maintaining privacy boundaries
- Normalizing the slow, uncomfortable process of business evolution
…And More!
Special thanks to:
Maggie Patterson, host of Staying Solo Podcast
Listen to the original episode here: https://bsfreebusiness.com/mindful-marketing/
Website: http://www.bsfreebusiness.com/
Connect with Maggie on social media: Instagram: https://www.instagram.com/bsfreebusiness/ Threads: https://www.threads.net/@bsfreebusiness TikTok: https://www.tiktok.com/@bsfreebusiness
Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/336