Startup Sensations

How to Go From Corporate Comfort to Startup Success

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Episode notes

S4 Ep4 - Leslie Danford, Founder of Vitaminis and a trailblazing entrepreneur, joins us to share her inspiring journey from a corporate career to launching her own functional food and beverage brand in Chicago, USA.

In this intriguing and motivational episode, Leslie recounts her transition from corporate life to entrepreneurship after being laid off during the pandemic. She discusses the incremental approach she used to self-fund her business, highlighting the significance of self-management and mental fortitude. Leslie delves into the value of networking groups and the importance of recognising one's true calling. 

Furthermore, she opens up about the biases faced by female entrepreneurs and her current mission to scale her business in both brick and mortar retail and online.

🎙️ Key Topics:

• The Transition from Corporate World to Entrepreneurship
• Incremental Investment Strategies and Self-Funding
• Challenges and Triumphs of Female Entrepreneurs
• Developing and Scaling Vitaminis: From Concept to Market

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Watch exclusive video highlights on our YouTube channel and share your feedback at [email protected].

Leslie Danford - https://www.linkedin.com/in/leslie-danford/

Vitiminis  - https://vitaminisbrand.com/

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