StreamTime Sports Podcast
The significance of major events: The Olympics, Euros and Wimbledon for broadcasters
Episode notes
In a summer filled with major events StreamTime Sports co-hosts Nick Meacham and Chris Stone examine their importance to broadcasters, how they differ to regular sporting competitions, and the role of social media.
Key points:
- How do broadcasters assess the value of major events compared to the likes of the NFL, Premier League, and NBA?
- What role do time zones play in rights negotiations for global events?
- How do major events maintain fan engagement between competitions?
- Should major events offer greater inclusivity to athlete marketing?
- Why do events like Wimbledon and the Olympics excel in production quality?