The Charity Show
What does today's fundraising landscape really look like? Katie Docherty, CIOF
Episode notes
Welcome to Episode 5 of The Charity Show! Hosts Tim Beynon and Piers Townley return with another engaging episode filled with the latest news, inspiring stories, and thought-provoking discussions from the charity sector.
This week, we explore the evolving fundraising landscape with Katie Doherty, Chief Executive of the Chartered Institute of Fundraising. Katie offers insights into the current state of fundraising, the impact of the cost of living crisis, and how charities can adapt to new technologies and changing donor behaviours. Discover the importance of micro-donations, the rise of gaming as a fundraising tool, and the psychological factors driving charitable giving.
We also celebrate the incredible efforts of fundraisers across the UK. Tim highlights the story of Dan Ives and Lloyd Gregory, who set a world record for the longest table tennis rally to raise funds for Sands, a stillbirth and neonatal charity. Piers revisits the inspiring journey of Russell Cook, the "hardest geezer," who ran across Africa to raise over £1 million for The Running Charity and is now sharing his experiences in a new book.
In addition, we discuss the significant role of festivals in charity fundraising, with Glastonbury raising millions for causes like Oxfam and Water Aid. Plus, find out how you can get involved and give your charity a free shout-out on the show.
Get in touch with the show
- Email us: thecharityshowpodmail.com
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Chapters
(00:00) Coming up in Episode 5
(01:36) Welcome
(04:51) Election week and its impact on charities
(09:44) Exploring AI tools
(12:46) Free airtime for UK charities
(15:40) Fundraising landscape with Katie Doherty
(22:26) Micro-donations
(28:36) Gaming as a fundraising tool
(30:45) Extreme fundraising
(32:06) Festival fundraising
(34:02) Tony Hudgel's inspiring story
(37:34) Research on common names in the charity sector
(41:49) Future of fundraising
(43:03) Superstars of the week
(47:45) Coming up on The Charity Show
Featured Charities:
- The Fire Fighters Charity: https://www.firefighterscharity.org.uk/
- The Brain Tumour Charity: https://www.thebraintumourcharity.org/
- Sands: https://www.sands.org.uk/
- The Running Charity: https://www.therunningcharity.org/
- Oxfam: https://www.oxfam.org.uk/
- The Trussell Trust: https://www.trusselltrust.org/
Full episode transcript:
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