The High Ticket Evergreen Revolution® Private Podcast

002 - Why Launching is Killing Your Business

Published: 26 October 2023 at 20:58 UTC

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Episode notes

In this episode, you'll learn why depending on launching to generate revenue in your coaching business might not be the best idea from a physical and mental health point of view, and why it might also end up killing your business. I'll explore the differences between running a launch-based and an evergreen coaching business, and I'll also be sharing the story of how I missed $140K in sales in five months, and what that expensive and valuable lesson taught me. 

What You'll Learn:

- How a launch-based coaching business essentially works and how it differs from the evergreen model

- How I discovered the evergreen model and how I missed $140K in sales 

- What makes the launch model so unpredictable, addictive and unstable

- Why some potential clients might feel thrown away or rejected when we only operate in the launch model and how that will impact our business

Resources:

Make sales every week on evergreen > https://go.roseradford.com/stepup

Apply to join the Freedom Accelerator® > https://airtable.com/shrSIfnhk3i9OF89d Find me on Instagram > https://www.instagram.com/Iamroseradford

Buy the Evergreen Revolution® book on Amazon: https://a.co/d/1xYjjnI