The Modern Independent

The Launchpad: Design, Innovation and Artificial Intelligence with Liya Safina

Listen on

Episode notes

Journey with us on an eye-opening exploration of innovation and disruptive design with Liya Safina, a powerhouse IndeAlumni and a master designer who has left her fingerprints on groundbreaking technologies like AR, VR, and autonomous vehicles. 

Liya's stellar portfolio, adorned with globally acclaimed brands like Nike, Google, Alibaba, and Toyota, speaks volumes of her prowess. Follow along as we travel through her path to success, her unique perspective of design innovation, and the emerging trends she has noticed recently.

We'll talk about: 

• Toyota's audacious venture of erecting a private city in Japan, a clear testament to the company's resolve towards bettering lives and fostering innovation. 
  
  
• We attempt to uncover the mystery, examining the vital roles that reactivity and proactivity play. 
  
  
• We also delve into the impact of popular technologies like TikTok, blockchain, and AI on our lives, and the potentially life-altering opportunities (and potential threats) these platforms present for self-expression and revenue generation.

We wrap up with Liya and Jan musing over AI's profound influence on writing and technology, its impact on digital design, and the philosophical implications it bears. We stress the importance of injecting a 'human touch' when leveraging AI tools, and the critical role experienced professionals play in guiding the next generation. 

Follow Us for More Content on:
IG: IndeCollective | Freelance MBA (@indecollective) • Instagram photos and videos
LinkedIn: https://www.linkedin.com/company/indecollec