TrustTalk - It's all about Trust

Trust and Legacy in Family Businesses

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Episode notes

In episode 94 we explore the unique dynamics of family businesses with Jim Davis, a professor at the Huntsman School of Business at Utah State University. Jim explains the critical roles of trust and legacy in family enterprises and the differences between stewardship theory and agency theory. Stewardship theory suggests that leaders can be trusted to act in the best interests of the organization and its employees, while agency theory posits that leaders are self-interested and need to be controlled.

Jim discusses how these theories uniquely apply to family businesses, highlighting the challenges and opportunities in balancing tradition with the need for innovation and sustainability. He addresses the paradox of legacy; while it provides continuity and a strong cultural foundation, it can also become a source of strategic inertia, limiting entrepreneurial behavior. Jim emphasizes the importance of co-creating legacy, where each generation decides which values and traditions to retain and which to adapt. He also touches on the concept of social emotional wealth (SEW), which leads family businesses to prioritize family benefits over purely financial returns.

The interview explores the psychological traits of good stewards, including needs for personal growth, achievement, affiliation, and self-actualization. Jim explains that businesses can cultivate stewardship by sharing responsibility and opportunities for growth rather than imposing control. He highlights the evolving landscape of business, where sustainability and multiple performance measures among stakeholders are becoming increasingly important. He calls for more research into the dynamics of trust, especially how to restore it once broken, and the distinction between low trust and distrust.