VistaTalks
Why Every Brand Needs an Audio Strategy With Karsten Kjems - VistaTalks Ep #166
Published: 2 April 2025 at 09:16 Europe/London
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Episode notes
In this episode of VistaTalks, we explore the growing importance of sound in branding with Karsten Kjems, CEO of Sonic Minds. With deep expertise in sonic branding, Karsten shared why audio must be part of every brand's strategy in today's digital-first world.
Karsten leads Sonic Minds, a global sonic branding agency helping brands develop powerful and consistent audio identities. His team's work ensures brands don't just sound good — they sound meaningful.
