Your Digital Reputation
Leaders: You are your brand | Matt Jones, Four Pillars Gin
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Episode notes
In this episode, I’m joined by Co-Founder and Brand Director at Four Pillars Gin, Matt Jones. Together we discuss this reality for leaders today: you are your brand. When you show up, when you engage, your brand thrives.
In our digital world, your choices and actions as a leader have the potential to undermine organisational, brand and reputation, but they can also be the very things that truly bring it to life that unlock its potential.
So what does it take to get it right? What does it look like when a leader is or embodies the brand? And how can you translate that alignment, that symmetry into your choices and actions online?
Matt is someone who deeply understands brand, deeply understands his role as a leader and together with his co-founders has made a gin crowned the world's best - two years in a row. We hope you enjoy the conversation and Matt's perspective and wisdom on the topic.
If you have any thoughts or questions from this episode, please get in touch with your host, Roger Christie - we’d love to hear from you.
Roger Christie:
LinkedIn: linkedin.com/in/rogerchristie
Twitter: twitter.com/rogerchristie
Matt Jones:
LinkedIn: linkedin.com/in/matt-jones-433a1bb
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