Your Digital Reputation

43. James d'Apice, Gravamen | Why be yourself online?

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Episode notes

In this episode of Your Digital Reputation, host Roger Christie explores the value of leaders being authentic online with James d'Apice, founder of law firm Gravamen and host of the successful Coffee and a Case Note movement. They discuss the benefits and challenges of simply being yourself on social media - the opportunities that come from being trolled, and how compliments can be crippling.

James - who embodies the very rare combination of law firm partner, podcaster, vlogger, former radio host, and rapper - shares his expertise on maintaining authenticity in the professional services industry. Tune in to hear his insights on how leaders - even those in conservative, risk averse industries - can "change the trajectory of their lives" online.

[00:02:10] Authentic content creation struggles.

[00:05:30] Niche popularity on social media.

[00:12:58] Professional norms and likability.

[00:15:53] Warmth in social media.

[00:22:23] Dealing with online criticism.

[00:25:33] Handling mistakes and feedback.

[00:30:33] Authenticity in content creation.

[00:42:35] Building confidence through challenges.

THE DIGITAL REPUTATION ACADEMY: LINKEDIN™ FOR LEADERS

The Digital Reputation Academy is Propel's new online learning platform providing practical training to help professionals protect and enhance their digital reputation. The Academy's signature course, LinkedIn™ for Leaders will open for learning 1 June 2024. Led and developed by Propel MD, Roger Christie, this brand new course will take leaders from clear > confident > competent in their understanding and application of LinkedIn.

For more information head to: www.digitalreputationacademy.com.

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