Good Talks

Arnie Malham shares Cam’s passion for creating effective work culture through thoughtful and purposeful team leadership. In fact, Arnie knows so much about it, he wrote the book on it

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Episode notes

#29: Arnie Malham is an advertising expert passionate about creating effective work cultures. On today's episode, he talks to Cam about the ideas captured in his book “Worth Doing Wrong: the Quest to Build a Culture That Rocks,” demonstrating that an effective work culture has never been more important. He explains how he transformed a wayward insult into the symbol for his ad agency, CJ Advertising, and how his focus on culture and leadership transformed CJ into the No. 1 legal advertising agency in North America.

• 00:00:13 Start

• 00:00:33 Arnie Malham’s book on Culture

• 00:02:13 Culture is what you’ve built

• 00:04:05 Can culture/operations be shifted off the president's shoulders?

• 00:06:36 Why is culture so important these days

• 00:08:03 The look back

• 00:11:38 Easier being the hero

• 00:12:31 Do for one that you want to do for many

• 00:13:17 Your better book club

• 00:18:42 Cam’s reading process

• 00:23:39 Readings a habit

• 00:24:50 Arnies start

• 00:29:05 Communicate, measure, and repeat

• 00:31:25 Where did Arnies' cultural obsession come from?

• 00:32:56 Look good on people's resume

• 00:34:14 KPIs & bottom lines• 00:34:53 Call centre

• 00:37:27 Cheaper than turnover

• 00:38:01 EO, legacy chair

• 00:40:19 Culture survey

• 00:41:22 Champions

• 00:42:58 Witch hunt

• 00:44:48 Publishing feedback

• 00:46:49 Camel culture

• 00:47:03 Culture importance is cheaper in the long run

• 00:49:05 Bad hires

• 00:50:12 “We pay people to leave”

• 00:52:00 Physiological appeal

• 00:53:09 The 60-day checklist

• 00:57:09 “Camel jockey” story

• 00:59:50 CJ advertising

• 01:01:53 Real estate developers that saved the world

• 01:02:55 Did working through your company culture activities ever feel silly?

• 01:04:03 Repition

• 01:06:45 Camel culture list

• 01:07:05 Transparency

• 01:10:30 CJ conference

• 01:12:10 15/5

• 01:12:59 Camels with a cause

• 01:14:37 Peer recognition

• 01:15:10 “Busting your hump”

• 01:16:15 Anniversary SWAG

• 01:18:37 Vacation days

• 01:20:09 Peer performance reviews

• 01:21:06 10 AM meetings

• 01:25:30 End