Edge of the Web - An SEO Podcast for Today's Digital Marketer
By Erin Sparks
EDGE of the Web is a weekly digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing, and more. Host Erin Sparks discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing. Visit our website at edgeofthewebradio.com to see all of our past shows and videos.
Latest episode
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736 | News from the EDGE | Week of 12.16.2024
Our LAST News show of the year! Thanks to all of our listeners for making this year another successful year for EDGE of the Web! Let us know your thoughts of the show at Stories! “As the WordPress Turns” (you gotta check out the YouTube on this... -
735 | EDGE Tool Series: AlsoAsked w/ Mark William-Cook
Mark Williams-Cook is back on the EDGE, diving into the shifting landscape of search engines and SEO, where generative AI tools like Search GPT and ChatGPT are trying to steal the spotlight. But let’s be real—people still turn to Google for a... -
734 | News from the EDGE | Week of 12.9.2024
We reached out across the pond, and we got him, Andrew Optimisey joins us on the EDGE this week! We tackle a lot in a short time frame: marketing shortcuts and data ownership are at the top of the heap. Companies like HubSpot and Google are creating.… -
733 | EDGE Tool Series: Tracking Authenticity w/ Jon Gillham
In this episode of EDGE of the Web, we sit down with Jon Gillham, the seasoned entrepreneur and founder/CEO of Originality AI, to explore the intersection of artificial intelligence and content strategy. Jon stresses the importance of companies... -
732 | EDGE Tool Series: Originality.AI - AI Content Detection
We’re joined by Jon Gillham, a seasoned entrepreneur and the CEO of Originality AI, a cutting-edge tool designed to detect human vs. AI-generated content. We'll explore Originality AI's impressive accuracy rate in detecting AI-generated content,... -
731 | News from the EDGE | Week of 12.2.2024
It’s Going To Be OK! Kevin Indig jumped into the host seat for Erin while he was away! Kevin and Jacob discuss the DOJ's continued push for Google's break-up of products, specifically Google Chrome. They dissect Google's new Search Console... -
730 | News from the EDGE | Week of 11.25.2024
Ori Zilbershtein joins the EDGE as a guest to go over the news this week. We crack open a number of Google News pieces from around the marketing space. Some quick takeaways: Make sure you use WhatsApp as a conversion in Google Ads—you better be... -
729 | EDGE Tool Series: SEOGets w/ Matthew Mellinger
We have started a new series on EDGE of the Web. We’re focusing on marketing tools that we love! Hopefully, you’ll love them just as much as we do. First up: SEOGets.com Mathew Mellinger, Co-Founder of SEO Gets, joins the show to talk about his... -
728 | News from the EDGE | Week of 11.18.2024
What is Google's latest shake-up? The Page Experience Report's exit from Search Console. This week, we are joined by the insightful Lidia Infante from SurveyMonkey, as we explore the headlines in the SEO and Marketing world. The DOJ has some audaciou… -
727 | AI Prompt Engineering Tactics w/ Britney Muller
We’re in the second segment of our interview with the AI engineering powerhouse Britney Muller. We discuss the fascinating interplay of creativity and technical prowess in AI prompt engineering Brittany sheds light on the SEO industry's common...