Broker Bulletin
How Invictus' Elie Ayoub built out a bulletproof business
Published: 13 March 2025 at 17:30 Europe/London
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Episode notes
What does it really take to build a brokerage that stands the test of time?
In this episode of Broker Bulletin, Elie Ayoub, an industry leader and the owner and director of Invictus Finance, sits down with Stephen Scahill, LMG’s Group Executive, Commercial & Asset Finance, to unpack the key drivers behind his 20 years of success and explain how he’s protecting his biggest asset: his business.
From navigating the early challenges of broking to scaling a business that thrives on culture and client relationships, Elie credits thinking beyond today’s deals as key to his long-term success.
Elie gives three pieces of advice to business owners who are looking to level up their service:
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Discard the income-driven mentality
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Be confident enough to ask for the business
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Have a trusted network - and use them
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