Full Funnel Freedom

116. Building Confidence in the High Stakes Game of Sales Leadership, with J. Ryan Williams

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Episode notes

Confidence is a tricky thing. It’s hard to gain, and easy to lose. This week we take ideas and insights from J. Ryan Williams, an experienced and certified executive coach and individual who has done the Zero to $100 million dollar journey three times. He speaks with us about building confidence in the high stakes game of sales leadership.

What you'll learn:

  • How to build confidence in a high-stakes world.
  • What is the zero to 100 million dollar journey.
  • How to deal with imposter syndrome.
  • How does a sales leader impart confidence into their sellers.
  • What are some common stakeholder motivations.
  • The importance of responding instead of reacting.


Free offer for listeners of the Full Funnel Freedom Podcast.

It's incredibly frustrating as sales leaders when our sellers get a deal almost across the finish line, but can't quite push it to the finish, even though they've promised us that it's coming in real soon.

We are offering a Free white paper on Three ways to get those sales across the line.

To get this free, insightful report, visit us at fullfunnelfreedom.com/sputter



Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist - by Brad Feld and Jason Mendelson

The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to Go from $0 to $100 Million. - by Mark Roberge

The Effective Executive: The Definitive Guide to Getting the Right Things Done - by Peter F. Drucker

Designing Your Work Life: How to Thrive and Change and Find Happiness at Work - by Bill Burnett and Dave Evans

MasterClass - Learn from the Best, Be Your Best

J. Ryan Williams' YouTube Channel