Full Funnel Freedom

084 Slow Down to Confirm Commitment not Just Movement with Rene Zamora from Sales Manager Now

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Episode notes

Rene Zamora is a pioneer in the concept of Fractional Sales Management. He has led over 2,500 sales meetings in the past 10 years, and is the president of Sales Management Now  and is the author of Part-Time Sales Management: For Small Business Sales Teams

In today's episode, we'll discuss what fractional sales management is, what it isn't, and when it's the right solution for your business.

What you'll learn:

  • How to keep your funnel full in a service business like consulting
  • Why SEO (Search Engine Optimization) is so important to sales.
  • What it will take to overcome the struggle of finding the next thing that works for your business.
  • How to overcome the "Consultant's challenge."
  • What are the early warning signs that a seller's funnel is starting to go from funnel to pencil.
  • How to manage a buyer with shifting priorities.
  • Determining how your buyers like to buy.
  • How to combat emotional weakness in the buyer.
  • The importance of individualized sales plans and referrals.
  • How to determine when your sellers need additional coaching.
  • The commonalities of selling - regardless of industry.
  • Avoiding the pitfalls of implementing a CRM

Fractional sales management works for many small businesses. If you think you are too small for a sales team. Don't hold back. Give a fractional sales manager a call.