Full Funnel Freedom

124. It's Not About the Product! with Dorine Rivers

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Episode notes

Happy New Year Full Funnel Freedom Followers!   This week, we have Dorine Rivers of Alpha81 as our guest! It's not enough to have a great product - you also have to have a great team to succeed. How do you support them, build them, and get the most out of them? Rivers shares ideas and insights.   And, if you find yourself struggling to fill out your sales roster, it might be time to give Hamish a call.    You can now also catch us on YouTube: https://youtu.be/JIPrD9p9Ckg   What you'll learn:

  • The Importance of broad knowledge and problem solving skills
  • Why a product isn't enough to win the business
  • How to find and support team members - at any size
  • Why committing to personal growth is important.


Range: Why Generalists Triumph in a Specialized World - by David Epstein

Peak: Secrets from the New Science of Expertise - by Robert Pool, Anders Ericsson

Brain to Bank: How to Get Your Idea Out of Your Head and Cash In - by Dorine Rivers PhD, PMP

Working Together Alone: The Beauty and Freedom of Outsourcing - by Dorine Rivers PhD, PMP


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Here are eight ideas we are sharing with our clients.

Download the free whitepaper at fullfunnelfreedom.com/scale